Description
brand positioning gucci, Segmentation, targeting, positioning in the Marketing strategy of Gucci – The Italian brand uses a mix of demographic and psychographic segmentation strategies in order to identify the different segmentation .
Beige and white GG Supreme canvas
Gucci brand archetype
Gold-toned hardware
Gucci brand guidelines
Double G
Inside: 5 open pocket
Gucci brand archetype
Chain top handle with 7″ drop
Top zip closure
what makes Gucci unique
6.6″W x 5.6″H x 3.8″D
Weight: 0.9lbs approximately
Gucci branding strategy